I recently launched The Load Out – a music podcast recorded monthly in St. Louis at the Gaslight music venue named for an old Jackson Brown song hosted by yours truly. In it, I’ll be speaking with emerging and established musicians and working to have more intimate conversations that allow listeners to better-understand the artists, their […]
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Welcome
Greetings mortal mammals. I’m Aaron Perlut, a founder and partner at Elasticity. For some 25 years (damn I’m old) I’ve cobbled together a diverse range of experience in journalism, public relations and digital marketing. My career started in television but that really, really sucked. Hence, I ended up as a brand reputation manager and builder working at agencies such as FleishmanHillard as well as for two of the nation’s largest energy companies. Along the way I’ve worked with a range of organizations – Fortune 500s, state governments, professional sports franchises, economic development authorities, well-funded startups and large non-profits – primarily focused on managing reputation and marketing brands across a diverse channels in an evolving media environment. All the while I’ve maintained somewhat of a foothold in journalism as my heart lies in content production, contributing to HuffingtonPost, Forbes, ESPN, TechCrunch, AdWeek, BroBible and more.
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RT @LoadOutMusic: The latest episode of The Load Out with the great @SadlerVaden of @JasonIsbell + 400 Unit is up on @BroBible. Have a read…
o you want to stay in business or go out of business? The choice is yours in today's multicultural landscape. Smart… https://t.co/aclnjHH1AZ
The @Redskins are up to bat with marketing wizard/head coach Ron Rivera brainstorming new names and the #Cleveland… https://t.co/9JAYiROjEw
RT @LoadOutMusic: RIP the legendary @CharlieDaniels https://t.co/oQSnkVVA1Y
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Aaron Perlut
While I rarely engage in the mustache trade these days, every once in awhile, I get pulled back in – in this case by ESPN.com. Read my story on 2019’s most important sports mustaches here…..
Continue readingSam Morrow is a young, dynamic musician on the LA music scene who’s new record “Concrete and Mud” is reminding people of voices from the past like Little Feat’s Lowell George. I review in Brobible here….
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